2012年3月18日星期日

SocialPipeline 03/18/2012 (p.m.)

    • But I will also argue here that the neurological turn against, in particular, networked media comprises part of a ‘neural’ continuum in which the technics of contemporary media are more and more imbricated. This continuum stakes out a more generalized uptake of the neural as a means for extending a kind of symbiosis between new forms of software, computational architecture and soft ‘thought’. As it turns out, the recent push toward developing a general and global ‘artificial intelligence’ to accompany and ultimately overtake online search by networked corporations such as Google, also turns toward the neural. As George Dyson revealed as far back as 2005 after visiting Google HQ in Mountain View, the corporation had already begun its quest to capture the world’s data in order to build a form of distributed artificial intelligence: “We are not scanning all those books to be read by people,” explained one of my hosts after my talk. “We are scanning them to be read by an AI.”11 This may seem a long way from fears about the internet rewiring the brain. Yet, I want to suggest, it occupies part of a broad neural spectrum that pervades networked media research and development. A neural spectrum in which, at one end, it is asserted that our media rot our brains; and, at the other, a more subtle insertion, in which networked media interstitially territorialise circuits of thought and action. Google’s shift from search to AI, pre-empted in 2005 and announced more formally by Eric Schmidt Google’s CEO in 2010, stakes a claim over a new space for soft thought.12

       

Posted from Diigo. The rest of my favorite links are here.

没有评论: